Kalmar "amaranth" tana nufin rukunin tsire-tsire masu launuka masu launi, masu ci, da furanni na ado. "Purple amaranth" musamman yana nufin nau'in amaranth iri-iri waɗanda ke da ganye masu launin shuɗi da mai tushe. Kalmar "purple" tana kwatanta launi na shuka, wanda shine zurfin inuwa na ja-blue. An noma amaranths don abinci da dalilai na ado na dubban shekaru kuma an san su da taurinsu da daidaitawa ga yanayin girma da yawa.